Last night, gallery and creative agency YOUTH CLUB hosted the launch of INSIDE JOB at their HQ just off London’s Carnaby Street. The event was held to celebrate a new collaboration between long-time YOUTH CLUB contributor Lawrence Watson, and London-based clothing brand House of Billiam, who have joined forces to create a very special bespoke varsity jacket.

Lawrence Watson is a music photographer who has captured many pivotal moments in hip hop, rock and Brit Pop history, who previously teamed up with Adidas to produce ‘The World Is Yours’ book and exhibition.

For INSIDE JOB, Lawrence offered up one of his iconic images of LL Cool J – pictured on stage in Philadelphia c.1983 – to be used as a printed lining for the varsity jacket. Lawrence recalls:

“The journalist was Stuart Cosgrove… We were probably the only two white guys in the place and I was the only photographer in the pit. While LL was performing gunshots went off in the venue at the back in celebration. Only LL’s father rushed onstage to remove him. When calm had set back in he returned to finish his set”.

At last night’s launch, the Lawrence Watson x House of Billiam jacket was suspended in the middle of the YOUTH CLUB space, surrounded by some of Watson’s most iconic portraits of cultural figureheads including Snoop Dogg, Paul Weller and Public Enemy.

UK-based photography and fashion aficionados can head down to the gallery until July 19th to purchase a jacket lined with a YOUTH CLUB image of their choosing, or to just check out the incredible images on display.

www.youthclublondon.com

See images of the launch after the jump.

Photography by James Lange.

Sixpack France presents a nice blacked out Varsity Jacket, designed by Swiss graphic artist Grotesk. True classic form with a wool body, black leather sleeves and American inspired logos.

More images follow after the click.

Selectism takes note of a magnificent varsity from Heritage Research and Oi Polloi. “Stripped to base essentials – wool body, leather sleeves and leather trimmed slash pockets – the snap button jacket ticks the key stylistic boxes. Two versions have been prepared, one with gray body and cream leather complete with gold quilted liner. The other is a full navy jacket. Made in the US of A. Exclusive to Oi Polloi.”

More images of the Heritage Research for Oi Polloi Varsity Jackets follow here.

A nice new Varsity Jacket has released from Futura Laboratories. Coming in black and grey, the jacket features the Pointman and the Futura signature on the front. On the back it features once again the Futura signature and a Futura Labs patch embroidery. They kept this piece classic and also added just the right amount of details to it. Via FL Shop.

More images of the Futura Laboratories Varsity Jacket follow after the jump.

Much of Stussy’s success nowadays can be attributed to their Tribe culture from the early days. Each city tribe got their own varsity jacket, which could not be purchased, but was given to members.

If you want to be part of the myth, you can now get the new “International Stussy Tribe” varsity jacket, which has been released in Japan. An instant classic!

End of 2007, French online magazine BKRW released their first Varsity Jacket with much success. The jacket sold out in the matter of hours. Around the same time this year, they are presenting the second Varsity Jacket.

This time it comes with a black wool body, leather sleeves and the signature pink/purple patches. The cuffs feature red/yellow details. We have to admit, its not as strong as the first one, but its looking really nice.

You can buy the BKRW Varsity Jacket now here.

Have a look at some more detailed images after the jump.

We give you a first look at the upcoming Goodfoot Spring 2008 varsity jacket.  The all melton 1940’s style varsity jacket will be available in two colorways – grey and black. Pics via Matt George.

We’ll keep you posted on the release. Have a look at more detailed images after the jump.

Living Mutants we introduced to you a little white ago, when they released a leather down jacket. The Berlin based brand is one of the few out of Europe to set the bar high and to present high-end streetwear, with a strive to only work with the best materials and people out there.
That is also no different with their latest pieces – the Living Mutants Force Team Model #1 Varsity Jacket. The premium reversible wool/leather varsity jacket comes in 100% heavyweight premium combed Merino Wool and sleeves made out of premium French matted cow nappa leather. The lining is a 100% cotton with camo screen print and also cuffs and collar come in 100% cotton. You can trust us when we tell you that this kind of quality you can maybe find on a Japanese brand, but nowhere else. The artwork of the jacket has been done by Studioanti & R .Weinberg. The jacket comes nicely wrapped in a suit bag.
It is great seeing Europe stepping it up lately. Brands such as Garbstore and Living Mutants, which are completely different from one another, but both set the standards very high, are finally putting Europe on the map in a proper way.
Expect a full line to come from Living Mutants soon. Until then you should already be excited about these special pieces. The varsity jacket is limited to 100 pieces and is now exclusively available through Am Firmament.
We have a series of exclusive pictures of the jacket that you can check out after the jump.

Flightclub got together with Mitchell & Ness to create the classic Ballbusters Varsity Jacket. It is now available for pre-order in two colorways on the Flightclub website.
Check out the other colorway after the jump.

Milkcrate Athletics and Lemar & Dauley have now come together to create the “Rise Of The Poor Kids” Varsity Jacket. The Jacket has been released in grey and black and feature besides both brand logos a variety of accents in the form of prints and patch embroideries and regular embroideries. Via O’ology.

All in all the jacket looks good and has a strong message. After the jump you can have a look at the other colorway.