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Zoo York, in association with RA Recordings, SMC Records, and Cornerstone Promotion, presents a collaborative skate deck that celebrates the November 17th release of Rakim’s new album, The Seventh Seal. The deck features graphics designed by Rakim, Zoo York and NYC artist Dean Nicastro and will come packaged with the new The Seventh Seal CD. Available to collectors and fans in December 2009 at select retail outlets, ZooYork.com, Rakim.com.
Be sure to check out Rakim’s single “Walk These Streets” with Maino and Tracey Horton here.
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After showing you some first images this morning, we can now give you a detailed look at the Green Label Art by Mountain Dew Volume 3 artist product collaborations. Not only did each artist design a Mountain Dew bottle, but they also got to design some fantastic product coops, including the following:
- Claw Money x New Era Snapback Cap
- UPSO x G-Shock DW-6900 Watch
- Nathan Cabrera x adidas Superstar Sneakers
- Pushead x WeSC Headphones
- Stephen Bliss x Burton Snowboard
- Jeff McMillan x Zoo York Hoodie
As you can see they did not miss out anything. We will follow up next week with a nice project about the new Green Label Art by Mountain Dew Volume 3 Series.
For now check out all the collaborative product in detail after the jump.

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Nineteen Ninety-Three was a very special year: Jenna Jameson launched her career in the adult entertainment industry, and the Zoo York Institute was established in New York City. Now fifteen years later, Zoo York and Jenna are proud to announce an exclusive collaboration skateboard deck illustrated by The CollaBros. Limited to just 500 decks, they will be available through select skateshops only starting at the end of October.
A full image follows after the jump.

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Zoo York got together with skateshop KCDC to collaborate on a t-shirt. The t-shirt, designed by Raza Uno, comes in two colorway and is available now at KCDC.

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The Zoo York Institute is proud to announce that its highly-anticipated new series of collaboration artist boards will hit shops in early September. Inspired by Gotham’s most unbreakable resident – the cockroach – Zoo York’s new pro model board series features custom roach graphics by five renowned NYC artists including Greg Lamarche (SP.ONE), Steve Nishimoto (Nish), Kyle Talbott (Mesk One), Stephen Halker, and Jules Kim (Bijules).
Look out for the release!

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On May 17th the 2nd Annual Harold Hunter Day brought together NYC’s skateboarding community for a positive day of shredding in honor of the late, great Harold Hunter.
More than five-hundred skaters and spectators swarmed the Manhattan Bridge Skatepark for a heated six-hour session with beats provided by New York’s finest, Pete Rock. Afterward, the masses flocked to KCDC Skateshop where, in true Harold form, the party bumped late into the night.
In celebration of this noteworthy occasion and to keep Harold’s spirit strong, the non-profit Harold Hunter Foundation has teamed up with The Zoo York Institute to release a limited edition HH Day II commemorative deck and t-shirt featuring Harold pics by long-time friend and acclaimed photographer, Giovanni Reda.
Both items are now available only at select New York shops including Rival, Autumn, Everything Must Go, Richmond Hood Company, Blades, DQM, and Homage. Additionally, a special bundled kit including a deck, t-shirt and signed copy of Reda’s “Harold Hunter: The Book” is available exclusively at KCDC. Proceeds from the sale of all HH Day II commemorative gear will be donated to the Harold Hunter Foundation which will use the funds to send six underprivileged NYC kids to Camp Woodward this summer.
After the jump more images.

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The Zoo York Institute is proud to announce an exclusive collaboration with NYC’s unbreakable hip-hop collective, the Lordz of Brooklyn.
This limited edition collab features a co-branded ZY skateboard deck and T-shirt with custom graphics that chronicle the band’s gritty Bay Ridge upbringing, graffiti roots, blue collar pride, and deep family ties. Slated to drop in late April, only 500 decks and tees will be available at select retailers worldwide.

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The Zoo York Institute, in association with Def Jam and Cornerstone Promotion, is proud to announce an exclusive collaboration that celebrates the recent release of Ghostface Killah’s critically-acclaimed new album, “The Big Doe Rehab.”
This highly-anticipated collab features a co-branded skateboard deck and T-shirt adorned with custom graphics that pay homage to Ghost’s new album, as well as the abundance of AKA’s the hip-hop icon has adopted over the past fifteen years.
Limited to less than 500 promo-only pieces and slated to release in early February 2008, these co-op collectibles will be available exclusively through in-store and online promos from Def Jam, Cornerstone, and of course, the Zoo.

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The Zoo York Institute is proud to announce the release of two highly-anticipated new series of collaboration artist decks – Makeset and Broken Windows – both of which are now available at authorized Zoo retailers.

Makeset is a design collective comprised of two Brooklyn-based artists/designers/makers – Mike Perry and Zoo’s very own in-house creative mastermind, Damien Correll. Long-time friends and regular collaborators, over the years the two have joined forces on several ‘zines, prints, and other acclaimed art projects. The tag team duo’s new series of Zoo York pro models feature custom graphics that are a playful spin on NYC’s iconic landmarks, renowned architecture, and bustling neighborhoods. From Coney Island, Times Square, and the East River, to the Brooklyn Bridge, Flatiron District, and Chrysler Building, the Makeset Artist Series provides a unique visual narrative on the Big Apple.
The Broken Windows Artist Series is a custom creation brought to life by a covert design collective affiliated with Zoo York. Keeping it dark and gritty like New York City, the graphics on this collaborative series of pro model boards reflect the wide range of typography, graffiti, and scrawls plastered all throughout the city’s five boroughs. Cleverly designed so the graphics from one board bleed onto the next to form a complete set (aka, polyptych), the inspiration for this series was derived from a challenge to the 80’s era Broken Windows theory that was adopted by the Giuliani Administration as a way to clean up city streets by cracking down on graffiti, petty crime, and other forms of perceived “vandalism.”

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