freshjive Archive • Highsnobiety

Thursday, March 28th, 2013

The Questionable Use of Obscenity in Streetwear

To the chagrin of many, obscenity and irreverence have long been key characteristics of street culture and its surrounding fashion scene. Because of the culture’s nature, namely that it is at one time both reactionary and self-aware, it is able to push…

The Paradox of Parody Designer Tees

High-end designers are no longer relegated to their high-end echelons, the lines are becoming more blurred as spoof designer t-shirts move closer to the tees they seek to imitate. Pastiche designer t-shirts that are a spin on the logo of…

Freshjive Spring 2012 Lookbook

Freshjive has released their lookbook for Spring 2012, and so we are now presenting it here to you. With assistance from Freddie Roach trained boxer Zac Wohlman, we get a nice look at the collection. Consisting of knits, shirts, pants…

Freshjive Holiday 2011 Lookbook featuring Mellowhype

Freshjive introduces their Holiday 2011 Collection featuring Left Brain and Hodgy Beats from Mellowhype. “Influenced by the dirty rotten filthy streets of downtown’s Skid Row, the collection was photographed in the dirty rotten filthy alley behind the Freshjive factory. The…

Freshjive ‘The Nude Study Series’ T-Shirts & Video

Freshjive presents for Fall 2011 ‘The Nude Study Series’ T-Shirts, featuring Sabrine. The collection of three t-shirts, each coming in pale tones featuring a black/white photo print on the front, is now available at select retailers and from the Reserve…

Freshjive Spring 2012 Lookbook

Continuing without any name branding, for spring 2012 Freshjive begins focusing on themes for each delivery throughout the season. The 4 themes for spring 12 are RMK, City Noir, Immigrant, and Less Than Zero. From a darker more high fashion…

Video: Freshjive Summer 2011 ‘The History of Man’

Freshjive Summer 2011 'The History of Man'01

Freshjive has produced ‘The History of Man’, a video to promote the brand’s new collection for Summer 2011: “L. Ron Hubbard gave his son Nibs some amphetamines, and Nibs started talking, he said, started really going talking fast, from the…

Complex: An Oral History of the Graphic T-Shirt

In 2007, Complex published a story in its August issue titled, “An Oral History of the Graphic T-Shirt,” chronicling the journey from surf tees to all-over prints. They’re following up on this will a 2011 version. Visit Complex to read…

Video: Freshjive Moving Pictures – How To Roll A Blunt

The second release from Freshjive‘s Moving Pictures moving pictures division, “How to Roll a Blunt,” features a woman sitting down at a table in a non-descript room and proceeding to roll a blunt. “The video, which opens to the tune…

Video: Freshjive Moving Pictures – Bicycle

Premiere video release by Freshjive Moving Pictures.

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freshjive

Thursday, March 28th, 2013

The Questionable Use of Obscenity in Streetwear

Tuesday, February 26th, 2013

The Paradox of Parody Designer Tees

Friday, February 24th, 2012

Freshjive Spring 2012 Lookbook

Thursday, November 24th, 2011

Freshjive Holiday 2011 Lookbook featuring Mellowhype

Thursday, September 29th, 2011

Freshjive ‘The Nude Study Series’ T-Shirts & Video

Monday, August 22nd, 2011

Freshjive Spring 2012 Lookbook

Wednesday, June 22nd, 2011

Video: Freshjive Summer 2011 ‘The History of Man’

Saturday, May 28th, 2011

Complex: An Oral History of the Graphic T-Shirt

Tuesday, May 3rd, 2011

Video: Freshjive Moving Pictures – How To Roll A Blunt

Sunday, April 17th, 2011

Video: Freshjive Moving Pictures – Bicycle