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Wednesday, December 9th, 2009

9:30 am

TRUE “Cali” New Era Collection

true-cali-new-era-pack-5

This Saturday Dec 12th San Francisco Bay Area purveyors True will be dropping the Cali Collection, an assortment of apparel and 59fifty New Era caps paying tribute to the golden state. Pictured here are the Cali 2 and Cali revisited…

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Friday, December 4th, 2009

Sunday, November 15th, 2009

Friday, August 28th, 2009

True “Sharpie” New Era

true-sharpie-new-era-3

San Francisco boutique True presents their new “Sharpie” New Era cap and matching t-shirts. The original artwork was done with a Sharpie marker, therefore the name. The cap comes in black and features a raised True logo embroidery on the…

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Wednesday, July 29th, 2009

Saturday, May 9th, 2009

10:30 pm

True Summer 2009 New Era Caps

True Summer 2009 New Era Caps

San Francisco boutique True will be releasing two solid new New Era caps over the weekend. They will release a teal/black cap and a grey/black/neon yellow cap. Both remind of some more prominent sneakers. More looks at the True New…

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Friday, March 20th, 2009

12:54 pm

True “Cali” 5-Panel Caps

True "Cali" 5-Panel Caps

San Francisco boutique True has released a new set of “Cali” 5-panel caps. The caps come in black, red, khaki and white and all feature a True logo embroidery on the side. The caps are now available at both True…

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Friday, January 23rd, 2009

10:21 am

True SF Chinese New Year Red Envelope

highsnobiety - True SF Chinese New Year Red Envelope

To celebrate the Year of the Ox, True SF presents the Red Envelope, a tee inspired by the traditional Chinese New Years colors of red with gold foil accompanied by the customary red envelope with an edible gift inside. Check…

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Thursday, November 27th, 2008

Thursday, October 16th, 2008

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