Where the runway meets the street

Today we introduce a new exciting brand to you – Subrosa. This new project was initiated by Ronnie B. of the Shadow Conspiracy and Ryan Sher about 11 months ago. Now they finally released the news. Under the Subrosa brand they present an entire BMX collection for 2008 along with bars, frames, stickers and also t-shirts. Not only is the line-up strong concerning quality, they managed to keep the prices fair as well.

It is nice to see something like this being launched in such a complete way from day one. Usually we see teaser after teaser. These guys planned it out nicely, created something outstanding and have an impressive line-up to present. Also they have a strong line-up of riders in the Subrosa team – Eli Platt, Ryan Sher, Hoang Tran, Rich Hirsch.
Check out all the bikes and tees after the jump.

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