We here at Selectism love watches; especially those with names like “Submariner” and “Daytona.” Clearly we’re talking about Rolex. So when we discovered that Antiquorum was throwing a shindig for Rolex’s 100th birthday, we knew it would be exceptional.

“Revolution: The Evolution of the Rolex Sport Watch” is happening on April 17th at Antiquorum’s US  headquarters located at 595 Madison Avenue in NYC. This is not your typical watch auction. With over a dozen prototypes, samples, and special makeup Rolex pieces, this collection will floor any Rolex aficionado.

My personal favorite “SBS” Submariner Ref. 5517″ (seen above) was a special makeup for the British Special Boat Service during the 1970’s. With an pre-auction estimate around $100,000US, I’ll need a wad pronto.

If you live in Geneva, Hong Kong, Tokyo, Beijing, LA, or NYC, you’re in luck. Antiquorum will be previewing the collection in these select cities. Think of it like a touring Rolex Museum. Don’t sleep.

(via Watchismo)

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