From the ground up

FEIYUE shoes was born in Shanghai in 1920. It has been a reference among all Chinese social categories. It became famous during the 30’s for its robustness, its flexibility and its comfort later becoming an essential tool for Chinese martial arts masters. The brand has been relaunched in 2006, a collaborative effort of the Chinese and some progressive French.
Here we present you a collaboration between Feiyue and luxury French brand Celine, owned by Chanel. The shoe has been released mid March in Celine boutiques worldwide. It is an interesting collaboration, sort of unexpected and that’s what we like about it. The shoe itself is kept simple, just carrying the Celine logo on the inner sole, the lace lock and the tongue tag.

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