From the ground up

This June, Puma will release a pack of three sneakers in collaboration with Atmos NY that take inspiration from different endangered polar animals. Each sneaker features photography by seasoned wildlife shutterbug Mitsuaki Iwago (National Geographic’s resident photog), and was produced to bring awareness to the detrimental affects the environment is having on wildlife. The set of three which are inspired by The Harp Seal, Macaroni Penguin (pictured above), and The Polar Bear all have distinct design cues throughout the uppers that mimic the animals aesthetic. The shoes will be exclusive to Atmos, and will drop June 28th. Via Complex.
It is funny that a pack inspired by polar animals is coming out in the middle of the summer. Check out the other two styles after the jump.

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