Japan’s love affair with Americana is no secret. Hot rods, hamburgers, Harleys, and workwear hold a special place in Japanese culture and their market for classic denim and workwear is thriving. Tp celebrate that passion for all things American the fourth annual Inazuma Festival was held this Sunday on Odaiba, an island just off the mainland near Tokyo. It’s a seven-hour marketplace hawking clothes by Japan’s finest denim brands, with booths dedicated to everything from hot dogs and beer to Radio Flyers and motorcycles. And Cool Hunting was there to tell us all about it , see the full story here.

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