From the ground up

Rad Collector has looks at Rob Dyrdek’s new DC collection, RD-0915AW. “It’s hard to believe that it took 14 years to happen, although he probably planned it that way, but Rob Dyrdek is launching his first full apparel, accessory and footwear line with DC this fall. The RD0915AW collection, which is flipped from the branding on Dyrdek’s first DC shoe, includes custom fit skate denim, a lightweight zip fleece, T-shirts, hats, wallets, a leather jacket, and Rob’s 15th footwear model, the RD1 Mid.” Interesting to see a nod to the Common Projects-style heel branding from the skate market. Hits stores October 1st, 2009.

Take a look at the full apparel collection here.

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