Where the runway meets the street

Yatzer highlights the photographic work of Ruud Baan which jumps onto the fixed gear train with a Rotterdamn based shoot. I am not really sure if we agree with his reason but the photos look fine. “Dutch photographer Ruud Baan thought that courier companies should pay more attention to their employees and dress them in the most fashionable way. After all, image counts. So he wandered around the streets of Rotterdam in order to find the best locations for shooting the ideal courier boy, with the help of studio Raar that constructed some unique hand made bicycles…”

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