In 1966, Bobby Moore hosted the World Cup wearing a red shirt.

The England Away kit, despite many years of hurt, remains legend. Aitor Throup recognizes the heritage of English football and Umbro, and adds his own contemporary twist with a keen sense of human anatomy and ergonomics. As first look at the away kit, we share the above video. Throup discusses his process and the technical aspects that make his a unique take on the classic.

The shirt will officially launch at retail outlets on March 3, 2010.

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