Nike Sportswear’s DESTROYER Varsity Jacket campaign makes it’s next stop in London. You already know the deal: classic letterman silhouette, tech materials and construction (with the tell-tale laser-cut, waterproof, bonded zipper), limited release. Following the NYC group, Dazed pulled together a London team. “A group that reflects the attitude and irreverence of London now. 8 individuals who in their own diverse fields (sport, music, art, fashion) are pushing boundaries with an unmistakably “London Attitude”.” Visit Dazed for a discussion with each individual involved.
The London edition of the Nike Sportswear Destroyer jacket will be available at the Nike 1948 store and Selfridges on February 8th, 2010.
Hit the jump for more looks at the Nike Sportswear London Destroyer Varsity Jacket.