Where form meets function

Once again Edouard Salier delivers a fantastic spot, this time world cup themed and for Coca-Cola. Together with Paranoid US the spot was created, featuring some beautiful graphics. Our friend Yue Wu also worked on the graphics in the commercial. If you remember, we recently presented his firt music video production here. Enjoy “Quest” here above!

Production Company – Paranoid US
Director – Edouard Salier
Executive Producers – Claude Letessier, Cathleen O’Conor
Producer – Anne Lifshitz
Graphic Designers – Yué Wu, Corentin Rouge, Marthe Salier, Damien Martin, Julien Michel, Xavier Reyé, Florent Gombeau

Global Brand Director – Shay Drohan
Project Lead – Emmanuel Seuge
Creative Excellence -Jonathan Mildenhal

Agency – SANTO, Buenos Aires
Creative Directors – Sebastian Wilhelm, Pablo Minces
Art Director – Maximiliano Anselmo
Copy Writer – Pablo Minces
Producer – Ezequiel Ortiz
Account Director – Ignacio Diez
Planner – Martin Cole

Post Company – Digital District
Executive Producer – David Danesi
Post Supervisor – Peggy Tavenne
Flame Artist – Christophe Richard
Flame Assistant – Amandine Moulinet
VFX Artists – Marc-Thomas Cave, Jean Lamoureux, Thomas Marque, Florian Rihn
Modeling – Jimmy Cave
Animation – Romuald Caudroit, Remi Gamiette, Margaux Durand-Rival, Nicolas Dabos
Lighting – Nicolas Belin, Nicolas Vion

Audio Company – X-Track
Mixer/Engineer – François Roy
Executive Producer – François Roy
Track Artist – K’NAAN

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I am the founder of I started the blog right out of college in 2005 and I am still as passionate and involved as I was on the first day. While I do not write as much anymore, you will still find the occasional article on the site wi...

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