Where the runway meets the street

Freshjive presents their first full unbranded season for Fall 2010.

With a collection focusing on a unique spin on traditional cut and sew, Freshjive takes it’s first full step into the marketplace as a contemporary menswear line, abandoning it’s 21 year history of streetstyle along with it’s name brand. Filled with cleverly intelligent cut and sew garments and artistic graphic t shirts, FJ Fall 2010 defines itself with looks that are less outspoken and allows the wearer to define them within their own personal style.

The contrast detail button-up above is one of our favorite pieces. You can find the collection this fall in the U.S at American Rag, Oak, Commonwealth, Fred Segal, Reserve, The Closet, and other fine retailers.

More Freshjive Fall 10 looks follow after the click.

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