Gestalten presents yet another great video interview, this time with the great Kurt Weidemann.

“Kurt Weidemann, one of the most influential typographers of the 20th century, died at the age of 88 on March 31st, 2011. Weidemann helped form the identities of companies such as Mercedes-Benz, Porsche, Zeiss, and Deutsche Bahn, changing their corporate designs not only for the better, but for the best. After returning from captivity as a prisoner of war in Russia, he took up a career in the fields of graphic design, typography, and moral courage that was second to none.

Word came easily to him. His career did not. We met King Kurt—who was as anarchic and humorous as he was disciplined and hard-working—in his castle, an altered switch tower in Stuttgart. The King is dead, long live the King!”


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