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With five new ranges and a recent crowdsourcing project, Bill Amberg’s been a busy boy. We caught up with him at Pitti to ask him a few questions and get a look at his bags.

See both after the leap.

Photography: Selectism.com

Describe your brand in one sentence
A modern take on traditional luxury.

How long’s the brand been around?
26 years I’ve been making bags.

What do you think of Pitti?
I think it’s a great collection of mens style.

Favourite piece from the collection and why?
It has to be the new soft classic (pictured at the top of this post). It’s taken a traditional medicine bag and reinterpreted it with new materials and a new make but keeping the same hand finished details.

Tell us something interesting about yourself that has nothing to do with clothing.
I still play a lot of vinyl.

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