Rizzoli is “prepping” their definitive book look into the world of  varsity fashion with Preppy: Cultivating Ivy Style.  “The authoritative fashion history of the roots, growth, and offshoots of the quintessentially American preppy style.  Preppy offers the first definitive and in-depth volume on preppy fashion, exploring its evolution from its pragmatic origins and presence on elite Eastern campuses in America to its profound influence internationally and metamorphosis on the runway. For the first time, the preppy story is told completely and beautifully with iconic and never-before-published archival and editorial photographs and personal snapshots from the original Ivy elites.”  Look for it around October. Available from Amazon.

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