Where the runway meets the street

Every season the team behind the Bread & Butter Sport & Street area makes sure to treat their friends and family well. With the tradeshow celebrating their 10th anniversary these days, they wanted to top the previous product give-aways and created the ‘Desert Land’ Survival Kit.

Limited to only 150 sets, the kit includes a Herschel Supply backpack, SUPER sunglasses, Palladium boots, New Era cap, Incase laptop sleeve, pocket flask, Victorinox tool set, Happy Socks, Mag-Lite flashlight, Pony jersey, as well as some snacks, making sure that you will have everything you need, if stuck in a desert. All product has been especially made for the kit and will be given out to close friends of the show this week.

We talked to one of the people that run the Sport & Street section yesterday, Joey Elgersma, who gave us a quick rundown of their Desert Land theme. Check out the video here below.

Make sure to check out all product from the kit after the jump.

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