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For Autumn/Winter 2011, Fred Perry Laurel Wreath has undergone a bit of a re-brand. The original 16 leaf Laurel has been removed and replaced with a 30 leaf Laurel, giving the collection a clear identity and personality: clean and sharp with an edge.The collection will keep the same clean Mod silhouette and references and production and fabrication will continue to be premium with as much of the collection made, or fabric sourced, in the UK.

Within AW11, two distinct themes dominate – texture and tartan – forming two separate capsule collections, each with a focus on the juxtaposition of fabrics and knits to create depth. The classic Fred Perry tipped shirt, Harrington style jacket, slim-fit check woven shirts, knitwear and trousers are the core styles in the range, but with premium details to set them apart.

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