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Nikon found a way to keep up with current fashion trends by covering their latest COOLPIX AW110 in a camouflage print. While not quite as powerful as their DSLRs, the point-and-shoot is always ready to go – even in the most rugged of conditions. The compact camera is not only waterproof, but shock proof and freezeproof as well.

The 16-megapixel backside illuminated CMOS sensor ensures sharp images and clear HD video even in challenging lighting conditions. Check out the camera above and pick up yours straight from Nikon’s online shop.

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