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After just showing you the all new black/blue GMT-Master II, we have another highlight from the Rolex presentation at Baselworld 2013. The Rolex Daytona turns 50 this year and for the occasion it is presented in a more luxurious version than ever before.

First introduced in 1963, the legendary chronograph is proposed, for the first time, entirely in 950 platinum, the noblest of precious metals. It is equipped with a chestnut brown monobloc Cerachrom bezel in ceramic and an ice blue dial.

Look out for a release and pricing in the coming months.

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