Danish brand Rascals‘ Fall/Winter 2013 collection entitled ‘Awkward Winter’ is inspired by the ’90s, kitsch and neon colors, featuring a great selection of all-over prints. The teaser for their upcoming collection is…different. What happens if you give a camera to a group of friends in a studio with a green screen and tell them they may do whatever they like? You end up with an experimental hybrid between a heavily constructed family portrait and a TV shopping show, accompanied by elevator music. This might be just about so horrible that it yet again is amazing.

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