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Velodroom, the fabulous bicycle accessories brand from Estonia, has launched its Kickstarter crowdfunding campaign today to put the light into production. Velodroom is developing a new kind of smart bicycle light that makes riding a bike safer by simplifying how one would use the lights. No need to switch the light on or off, it knows when you start riding and shuts down one minute after you have stopped. To optimize battery life, it can adjust the brightness according to ambient light conditions, ensuring best visibility in all conditions. Built in accelerometer analyzes the motion of the bicycle and shines a bright stop light while braking. For more information please visit Velodroom’s Kickstarter page.

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