Not many brands have managed to stay as true to themselves as the German-based ACRONYM. Unwilling to make any compromises, the brand continues to innovate and produce some of the most impressive technical garments available on the market. Having built a steady following over the years, ACRONYM sticks to its core values and once again presents a solid collection of premium clothing for Fall/Winter 2013. The video is produced in the same manner as the entire line – simple and very focused on functionality. Little details and a tight set of new silhouettes are added each season, changing the look just enough to keep things classic yet exciting. You can shop the complete new collection here.

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