Where the runway meets the street

Japanese label MR.GENTLEMAN has released a short film alongside their Spring/Summer 2014 collection. Following a day in the life of a young man in Tokyo, the video shows off pieces from the upcoming collection intercut with shots of the city. Featuring original music from French producer Para One, the five-minute short uses experimental visual effects to tell the story and exude the collection’s vibe. Like the brand itself, the video is fresh and youthful with a vintage edge.

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