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To celebrate Pirelli‘s 50th anniversary next year, the iconic brand opens an exhibition in Milan showcasing legendary photographs of the beautiful models we love (some of which are NSFW). Taken by equally legendary photographers like Peter Lindbergh, Patrick Demarchelier, Bruce Weber and Richard Avedon, the exhibition is a retrospective on some of the best moments of the calendar from the past decades. To continue the celebration, Pirelli will also release the previously unpublished calendar by Helmut Newton shot for 1986. For the 50th anniversary calendar, Alessandra Ambrosio, Helena Christensen, Miranda Kerr and Karolina Kurkova have been called on to grace the pages. Visit the exhibition at HangarBicocca in Milan.

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