Where the runway meets the street

Hot on the heels of their more-than-successful collaboration with Nike, French streetwear brand Pigalle have decided to go it alone. Today they announced they would be launching their very own basketball store, and a basketball line to go in it. Few details have been released regarding the collection itself, but if the Nike x Pigalle one was anything to go by, we’re in for another strong release. What has been premiered though is a dope new logo. Created by Parisian graphic designers Ill Studio, it’s a fresh take on that iconic Pigalle ‘P,’ turning it on his head to represent B for basketball. Stay tuned for more information, which we will provide as soon as it’s out.

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