Where the runway meets the street

Parisian headwear brand Larose Paris has unveiled their video lookbook for the ongoing Fall/Winter 2014 season. Directed by Kristof Brandl, the video takes place at the Westmount Greenhouse, a unique flower and vegetables greenhouse created in 1927 in the outskirts of Montreal. Located in the heart of Westmount, the greenhouse is considered the best “secret” place in Westmount and the perfect escape of the Canadian winter. The model, John Mike, can be seen showcasing the brand’s traditional fedora – a felt hat made in the south of France. The Larose Paris Fall/Winter 2014 collection is now available at select retailers.

Brian Farmer is Highsnobiety's Managing Editor and is based in New York City.

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