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If, like these children, you’re perplexed by some of the latest fashion campaigns, you’ll be relieved to see the approach Diesel have adopted for their Fall/Winter 2015 collection. Starring models Sang Woo Kim and David Flinn, the campaign uses a self-aware approach, that is relatively unusual in the fashion industry. A poster featuring military-inspired outfits includes the tagline “no military experience required,” while another one says “this is what we tell you to wear.”

Peep some of Diesel’s lifestyle products and check out their collaboration with Bugaboo, shot by Todd Selby.

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