Now that The Weeknd has made his new album Starboy available for streaming, the Toronto-based crooner has announced a string of pop-up openings running from today until November 27.
Along with locations in Tokyo, Melbourne and of course Toronto, Berlin was also treated to a dedicated merch space. Complementing The Weeknd’s mainline merchandise offerings, which are available online, the new pop-up initiative offers a range of exclusive gear including denim jackets, coach jackets, basics like T-shirts and caps, as well as an Alpha Industries collaboration.
Pairs of PUMA’s Ignite EvoKNIT sneaker were also available for purchase in white and red colorways, foreshadowing a collaboration between The Weeknd and PUMA that is set to land next year.
We stopped by the Berlin location to browse the racks and pick up a few pieces. Check out the gallery above and enjoy our Facebook Live recap of the event below.
Now check out what went down at Travis Scott’s “Hood Toyota” pop-up in Los Angeles.
- Photography: Dominik Schulte / Highsnobiety.com