In case you haven’t noticed, Facebook has been coming at Snapchat for months now, updating both the Facebook app and Instagram with similar features. Now, Zuckerberg and company are testing what is being referred to as Facebook Stories, of course a play on Instagram Stories, which is also a bite of Snapchat.

Testing for the new Facebook feature has begun in Ireland, but a company spokesperson disclosed to Business Insider that they plan to bring the “new format” to more countries in the coming months.

As expected, Facebook Stories works just like Instagram Stories, allowing users to add photos and videos to their “story” for a 24-hour time period. Your friends can then of course tap through your story posts.

Stories won’t appear on the Facebook newsfeed or on profiles, and you can also reply to a person’s story via direct message. Facebook allows you to utilize selfie and geo filters as well.

“The way people share today is different to five or even two years ago — it’s much more visual, with more photos and videos than ever before,” Facebook said in a statement. “We want to make it fast and fun for people to share creative and expressive photos and videos with whoever they want, whenever they want.”

Facebook Stories will appear at the top of app, much like on Instagram.

Not NYC, not LA.

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