Balenciaga is having quite a moment. Fresh off launching its summer takeover at the colette (the uber-trendy concept store in Paris), the historic fashion house helmed by Vetements’ Demna Gvasalia, just unveiled its family-themed SS18 collection in a Parisian park at Paris Fashion Week Men’s yesterday.
The new collection expanded on Balenciaga’s FW17 collection of bonafide #officecore, and took Balenciaga’s corporate dad out of office and into the woods to enjoy a nature moment with kids in tow. Among a load of luxe dad-wear and outdoor gear, the brand sent models out with an array of Balenciaga-branded bicycles.
For those eager to peddle into Balenciaga-branded action, it’s your lucky day. The Balenciaga bikes will be sold exclusively at colette, and will retail for around $3,900 (listed at 3500 euros), and are available to purchase in-store today.
For more on Balenciaga, check out what showgoers wore to its SS18 menswear show.