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Brand: FAMILY

Season: Summer 2017

Key Pieces: Co-designed Graphic-printed T-Shirts

Editor’s Notes: A new creative charity initiative called FAMILY fronted by Nic Jones from lifestyle purveyor Jonathan+Olivia, have joined forces with a number of global creative contributors to make a graphic tee collection with all proceeds going to the War Child charity — a non-governmental organization founded in the UK in 1993 which provides assistance to children in areas experiencing conflict and the aftermath of conflict.

The notable designers include:

Virgil Abloh – Off White
Matthew Williams – ALYX
Jamie Webster x Berkeley Poole – Common Good agency
Matty Matheson – VICE TV chef
Vexed Generation
Fraser Cook – Nike x Kamilla Sun – St.art NYC
Brian Hill – Aritzia
Pieter Ceizer – graphic designer
Cactus Plant Flea Market
Dan Levy – actor
Mark Samsonovich – NYC artist
Surface to Air – archive design

A statement from the team as follows, “In a time when there are those doing their best to polarise and terrify the world’s population this project celebrates homogeny, the beauty in youth and coming together as one to send a message. We are family.”

You can support a good cause as the line will be launching at Paris Fashion Week starting Sunday, June 25, 2017 at Jonathan+Olivia and colette.

Also, OFF-WHITE teams with Levi’s Made & Crafted for an upcoming FW17 collection.

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Words by Renz Ofiaza
Staff Writer

Renz Ofiaza is a Staff Writer at Highsnobiety and based in Brooklyn.

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