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As the creative director of OFF-WHITE and a consultant to Kanye West, Virgil Abloh has undoubtedly risen to as one of the more prominent designers in the industry in recent time.

Virgil previously sat down with The New York Times for its latest “In the Studio” series, as the designer shares a look into OFF-WHITE‘s office in Milan, Italy and its future endeavors.

The episode also delves in a behind-the-scenes perspective of his respective label, how Virgil aims to keep the brand relevant and explains how social media has helped invigorate the brand’s success, as well as speaking on other subjects where graphic tees and wedding dresses are part of the same outfit.

Enjoy the video above, then after, watch him explain the inspiration behind his Nike “The Ten” sneakers.

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