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Aside from showcasing his impeccable acting on the big screen, Keanu Reeves is taking a break from Hollywood and heads to Milan this week for its annual motorcycle trade show, Esposizione Internazionale Ciclo Motociclo e Accessori, or EICM.

Unveiling three new motorcycles, he has spent the past years of his life designing and building for his own shop Arch Motorcycle, which he founded with business partner and well-known bike designer, Gard Hollinger. The two first began working in 2007 until eventually deciding to build and sell bespoke bikes that range from $78,000 USD and up.

The three highlighted bikes consist of an updated original KRGT-1 for 2018, with tweaked looks, upgraded suspension, better brakes, and EURO 4 emissions compliance. The second is the Arch 1, boasting a single-sided swing arm that offers a sportier, more aggressive ride than the average cruiser, and finally, the trio is rounded out with a very exclusive Arch Method 143, as Reeves and Hollinger will only make 23 of these “concept production” bikes.

Watch the video below for a full scope of the custom motorcycle shop, while pricing for the new models won’t be revealed until next year.

In other bike news, watchmaker TW Steel presents a matching custom motorcycle and watch in ‘Desperado.’

Words by Renz Ofiaza
Staff Writer

scribbling by day, architect by night

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