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Action Bronson Links With Packer & Starter for Exclusive "BCU" Apparel Line

Words By Renz Ofiaza

Packer Shoes teams up with rapper/television star/man of the people, Action Bronson, for a limited edition Starter team apparel capsule immortalizing the greatest un-sanctioned college basketball program that ever was or will be -- the fictional Blue Chips University (BCU), as well as to celebrate the release of BLUE CHIPS 7000 — the third and final installment of his acclaimed “Blue Chips” trilogy.

The collection is comprised of home and away basketball kits, a coach jacket, classic caricature tee and two corduroy caps.

Realeased Friday, August 25 at a special event in NYC at Gansevoort Market – 353 W 14th Street -- the collection is now available online at select suppliers.

After, listen to Action Bronson's smooth new single “9-24-7000” featuring Rick Ross.

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