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AMI's Moody SS17 VHS-Shot Film Captures the Essence of Parisian Cool

in StyleWords By Nico Amarca

Brand: AMI

Season: SS17

Key Pieces: Checkered trench coat, striped burnt sienna and brown bowling shirt, zip-up navy turtleneck.

Editor’s Notes: “Being Parisian means being quite romantic and happy because we have the chance to live in this city,” AMI Creative Director Alexandre Mattiussi said Vogue.com of his SS17 collection for the label. Inspired by the effortless cool factor commonly associated with the French capital's stylish denizens, Mattiussi captures the romantic and moody components of Parisian culture through a collection defined by crisp tailoring, relaxed silhouettes, bold color blocking and ornate patterns.

Here are the 10 most ridiculous Chanel fashion shows ever.

  • Director:Simon Cahn
  • Music:"Deep in a Dream" by Chet Baker
  • Location:Maison Van Doesburg, Meudon
Nico Amarca
Nico AmarcaFashion Editor, North America

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