Huel | Hawthorne

In an age where convenience becomes a more and more prominent priority in the shopping landscape, a new wave of lifestyle businesses are raising the stakes on just how little we have to do to make a purchase. From the food we digest to the music we listen to, online subscription services are the business model that shows little sign of letting up.

Gone are the days that your phone bill, Spotify premium, and Netflix were the few direct debits leaving your account each month. The latest monthly subscription brands aim to change the way we shop, and we’re not just talking about the physical act of going to a store.

Vegan food replacement supplements, for instance, emphasize lessening the food industry’s environmental impact, and boutique grooming services are dedicated to tailoring products to their user based on skin type, fragrance preference, and even packaging.

Below, we’ve rounded up a selection of our favorite subscription services — each of which is tailored not only towards convenience but also premium product and/or tasteful curation. Scroll on to get with the monthly program.

Huel

In a short time, Huel has gathered a small community of dedicated adopters who replace one, two, or their entire meal consumption each day with its affordable, zero waste, ethical, and expertly formulated supplement. Each serving of its ready-to-drink or powder form shakes comes with an optimized serving of your macronutrients — high in protein, fiber, slow-release carbs, phytonutrients, and essential fatty acids while being only 2% sugar.

Vinyl Me, Please

VMP offers members exclusive new and reissued music in special editions every month. Members get special edition colors, club-only exclusives, and more delivered right to their doorstep. Join the club, and pick one of three subscription models based on your choosing: Classics, Essentials, or Rap & Hip-Hop.

Hawthorne

Take the Hawthorne test and upgrade your bathroom grooming routine without any fuss. It’ll take factors such as skin type, general personal hygiene, fragrance preference, and even packaging into account as it recommends just which premium products in its arsenal are right for you, while also calculating just how often you’ll likely need to replenish your stock.

Ladder Nutrition

Trust the insane foursome that is LeBron James, Cindy Crawford, Arnold Schwarzenegger, and Lindsey Vonn to build the brand for premium workout supplements. Together with world-class researchers, trainers, and nutritionists, Ladder’s line of protein, greens, and energy supps are tailored to the strict standards of elite athletes, but designed for all lifestyles.

Hubble

Offering a free introductory box, Hubble is the neatly-packaged contact lens brand with 20/20 appeal. Working out at approximately a dollar a day, the service is both super convenient — relinquishing the risk of running out and having to run to the drug store — while also boasting enhanced comfort and being 100 percent recyclable.

Bean Box

When instant doesn’t cut it, embrace the artisanal coffee snob within and sign up to Bean Box. Delivered fresh to your door, Bean Box hand-picks gourmet coffees from top roasters in Portland and Seattle, and you can customize the roast profile by your own personal taste; be that light and fruity, medium and chocolaty, or dark and toasty.

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E-Commerce Editor
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