From videos like "How To Dress like Kanye" and news of his deal with video platform YouTube, the world's most undercover sneakerhead, Brad Hall, offers a very insightful step-by-step tutorial on how to lace up the new Air Jordan 1 Retro High OG "Royal" sneakers. That is, provided you were unfamiliar with the process.
Bracketed by a somewhat sarcastic, deadpan presentation approach, Brad Hall goes on to describe the many intricacies involved with tying one's laces. From ensuring an even length on either side of the mid-foot column, to deciding whether you lace your shoes from the outside in, or from the inside out. Check out the video above and watch Brad in all his effervescent glory tend to some of the modern world's most pressing issues in a bid to avoid obvious pitfalls similar to that of wearing bad pants with your fresh, new sneakers.
For a detailed look at the returning Air Jordan 1 Retro High OG "Royal," click here.