British luxury fashion house, Burberry, has unveiled a life-size hot air balloon and pop-up store at London's Heathrow Airport.

Celebrating the magic of flight, this Burberry Balloon installation is inspired by the real-life achievements of Air Commodore Edward Maitland, who wore Burberry gabardine suiting, and with fellow balloonists Auguste Gaudron and Charles Turner -- travelled 1,117 miles from the Crystal Palace in London to Russia in 1908 to establish the British long-distance in-flight record.

Located in the departure lounge of Heathrow Terminal 2: The Queen’s Terminal -- the installation stands over 15 meters (49 feet), which features dedicated iPads and Burberry post boxes, allowing travelers to create and print their own Burberry postcards, and send them to friends or family. In addition, an animated video of the Burberry Balloon and its journey from Heathrow to the chosen destination can be shared on the user’s social media account.

Furthermore, the accompanying pop-up store includes bags from the British luxury brand’s DK88 collection, named after the house code for its signature honey-colored gabardine. The DK88 comes in top handle, satchel and luggage-inspired styles for men and women, each featuring Burberry’s exclusive new Trench Leather.

In more fashion news, view the upcoming Anti Social Social Club x BAPE collection releasing this weekend.

What To Read Next

*If you submitted your e-mail address and placed an order, we may use your e-mail address to inform you regularly about similar products without prior explicit consent. You can object to the use of your e-mail address for this purpose at any time without incurring any costs other than the transmission costs according to the basic tariffs. Each newsletter contains an unsubscribe link. Alternatively, you can object to receiving the newsletter at any time by sending an e-mail to info@highsnobiety.com

Web Accessibility Statement

Titelmedia (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, www.highsnobiety.com. Titelmedia strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titelmedia has engaged UsableNet Inc, a leading web accessibility consultant to help test, remediate and maintain our Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.

Disclaimer

Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at accessibility@highsnobiety.com, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.