Smart glasses just got a whole new drip! The geniuses over at North have created stylish eyewear of the future with their latest product, Focals.

Focals are essentially smart glasses aimed for everyday wear. The wearer can read text messages, get turn-by-turn navigation, check the weather, and even request an Uber that is displayed on a holographic display system hidden inside the frame. Furthermore, Amazon Alexa is even accessible via a small built-in microphone only the user can hear.

On the hardware side, opting to go for a more traditional eyewear look instead of an attention grabbing Google Glass style, Focals feature a subtle blend of design, utility, and technology without looking like a futuristic sci-fi movie prop. They come in two styles (classic and round), three colors (black, tortoise, and grey fade) and offer either prescription or non-prescription lenses. The frames are designed using a combination of premium eyewear materials and feature the hidden holographic display.

Focals will cost $999 USD and are custom-built using a unique sizing process to ensure a comfortable and attractive fit. As result, you must schedule an appointment in either of North's Brooklyn or Toronto Showrooms in order to go through their custom fitting experience.

For more information, head over the North's site here. Will you be copping a pair?

In other news, the Titanic plans to set sail again in 2022.

What To Read Next

  • Image on Highsnobiety

    Flop of the Week: Travis Scott's Cactus Jack x Dior Collab

    Culture
  • Image on Highsnobiety

    SKIMS' "Kimono" Controversy Helped the Brand Succeed, Says CEO Jens Grede

    Style
  • Image on Highsnobiety

    Abortion Misinformation Is Flooding TikTok

    Culture
  • Image on Highsnobiety

    Machine Gun Kelly's Pink Moment, Off-White™ x Church's Hole-y Shoes, Kim's SKKN Lawsuit

    Culture
  • Image on Highsnobiety

    Ahoy! Sailorcore Sets Sail for SS23

    Style
  • Image on Highsnobiety

    Denim Tears & CPFM Are Reclaiming July 4th

    Style
*If you submitted your e-mail address and placed an order, we may use your e-mail address to inform you regularly about similar products without prior explicit consent. You can object to the use of your e-mail address for this purpose at any time without incurring any costs other than the transmission costs according to the basic tariffs. Each newsletter contains an unsubscribe link. Alternatively, you can object to receiving the newsletter at any time by sending an e-mail to info@highsnobiety.com

Web Accessibility Statement

Titelmedia (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, www.highsnobiety.com. Titelmedia strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titelmedia has engaged UsableNet Inc, a leading web accessibility consultant to help test, remediate and maintain our Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.

Disclaimer

Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at accessibility@highsnobiety.com, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.