instagram augmented reality filters

Instagram wants you to take your Stories to the next level, as the social media app is now allowing users to create their own augmented reality filters. By utilizing Spark AR’s public beta — previously available to Facebook users — anyone can create and publish their own AR effects on Instagram.

Spark AR is available for Mac and PC, featuring tools to synch movements, import object sounds, and publish filters directly to Instagram. You can also take advantage of the Learning Center for tutorials on coding and how to animate 3D objects.

Additionally, Instagram is introducing the new Effect Gallery with AR effects from up-and-coming artists. Simply “Browse Effects” on your effects tray in the Instagram Camera to discover and try new effects.

For more on Spark AR and how to make your own augmented reality filters, follow here.

Not NYC, not LA.