Thanks to the rave reviews for the film, It has been a runaway train at the box office this summer. Applauded for the beautiful blend of coming-of-age elements with Bill Skarsgård's chilling portrayal of Pennywise, the film is now poised to become the highest-grossing horror film of all-time.
Warner Bros. has announced that It will surpass The Exorcist - which released in 1973 and earned $232.9 million USD from the global box office - as early as this evening.
Early estimates indicate that the film should make another $30 million USD this weekend — although bumped from the number one spot by Kingsman: The Golden Circle - for a total haul of $265-270 million USD.
Many industry insiders predict that the final tally will exceed $300 million USD which would make It only the fourth R-rated film to reach that benchmark - joining The Passion of the Christ, Deadpool and American Sniper.