Last week, it was announced that JAY-Z had partnered with the NFL for “an entertainment and social justice partnership.”
The move comes while athletes continue to “take a knee” during the national anthem to protest racial inequality and police brutality and after former- 49ers quarterback Colin Kaepernick was essentially blackballed from the NFL for spearheading the protests.
Of course, the partnership was not without controversy as many feel JAY abandoned Kaepernick for this deal. Some celebrities have shared their thoughts on the deal on social media. Rihanna, for example, “liked” an Instagram post by activist Shaun King, which outlines the “pain and problem” with the deal. Others, including Cardi B and DJ Khaled, have made more explicit comments on JAY-Z’s NFL partnership.
Scroll through to see how celebrities are reacting to the deal here.
In an Instagram post published yesterday, Colin Kaepernick seemed to have referenced the NFL deal. After JAY said in a press conference that “we’ve moved past kneeling” and ” it’s time to go into actionable items,” Kaepernick posted an image of players Eric Reid, Kenny Stills, and Albert Wilson and praised them for the protest, writing “They have never moved past the people and continue to put their beliefs into action.”
Cardi B was more optimistic about the partnership saying that JAY-Z had “the power” to bring Colin Kaepernick back into the NFL.
I think that he can make a change,” Cardi continued. “I don’t think he went [in] on an NFL deal without an agreement…I feel like he went in there like, ‘Alright, if y’all want me to work with y’all, y’all need to bring my peoples in there.'” Watch the clip around the 1:30 mark.
DJ Khaled kept it positive when speaking on “JAY’s dealings with the NFL saying, He’s always showing love, and always uplifting the people, and always moving the culture forward.”
Although J. Cole didn’t explicitly address Jay-Z’s deal, he tweeted a call out to the NFL asking them to “let the man work” one day after the NFL press conference. Posted with the tweet was an emotional video showing police killings in the US, alongside coverage of Kaerpnick’s protests and police brutality activists.
Last week, Killer Mike appeared on Real Time With Bill Maher to share his thoughts on the deal. The rapper and activist told Maher, “JAY-Z’s play, I believe, not only gives us a seat at the table,” and that he felt. “It doesn’t destroy what Kap knelt for.” Read about the biggest takeaways, here and watch the full interview below.
On this week’s episode of The Dropcast, we are joined by jeweler Greg Yuna, where he talks about getting his start working with guys like Floyd Mayweather, and his Instagram, which is an endless flex of fire pendants inspired by everything from KAWS’ Companion, Versace’s medusa head, and Nipsey Hussle. Listen below.