New Era joins forces with Kid Cudi for a special release surrounding this year’s MLB All-Star Game. With Cleveland being the host city for the 2019 festivities, the New Era x Kid Cudi collaboration celebrates Cudi’s ties to the Ohio city.
New Era and Kid Cudi have worked on the brand’s signature 59FIFTY cap, which here features a revamped take on the Cleveland Indians “C” with graffiti-like dripping elements. The 2019 MLB All-Star Game logo is then applied to the right side of the hat, while the wordmark on the back is a nod to Cudi and the city of Cleveland.
“New Era has been in my life since I was a kid, I remember getting my first Indians fitted. I wore it every day,” says Kid Cudi. “A true icon, the perfect cap, it’s truly an honor to be able to design something special for them.”
The limited edition New Era x Kid Cudi Cleveland Indians 59FIFTY ($45) releases in-store and online at Xhibition Cleveland on July 6 at 11 a.m EST, and online at NewEraCap.com, KidCudi.com, and MLB.com on July 7 at 11 a.m. EST.