After revealing an 878-piece Hogwarts Great Hall set inspired by Harry Potter, LEGO has just announced that it will now be making some of its pieces such as trees, bushes and leaves from sustainable, plant-based plastic.
In an official statement, the Denmark-based company shared that the material will be sourced from sugarcane and production of the pieces has already started, with its expected launch occurring later this year.
“We are proud that the first Lego elements made from sustainably-sourced plastic are in production and will be in Lego boxes this year. This is a great first step in our ambitious commitment of making all Lego bricks using sustainable materials,” said Tim Brooks, Vice President, Environmental Responsibility at the LEGO Group.
The new pieces are to be comprised of a flexible, soft and durable plastic called polyethylene, and despite being based on sugarcane, quality would be maintained. “Children and parents will not notice any difference in the quality or appearance of the new elements, because plant-based polyethylene has the same properties as conventional polyethylene,” Brooks added.
LEGO is targeting zero waste in operations and has committed to use sustainable materials in its core products and packaging by 2030.
Read more about it in detail, directly on LEGO’s website.
In related news, this Instagrammer creates ACRONYM x Nike and YEEZY sneakers using only LEGO.
- Source: LEGO