German luxury brand MCM opens up a new flagship location in their home country's reclaimed capital. Located in Berlin's Mitte district, the store stocks everything from classic products bearing MCM's iconic monogram to their recent collaboration with Stefan Strumbel. Neon signs complement the brand's increasingly lifestyle-oriented direction while an all-leather skateboard only furthers MCM's case. Take a look inside the shop above and make sure to drop by the next time you're in the German capital.
MCM Rosenthaler Strasse 38 10178 Berlin Germany