If you've kept up with OAMC's past seasonal offerings - fashionable, but steeped in workwear inspiration through the use of utilitarian details and fabrics - the brand's main musings for Spring/Summer 2016 may come as a curve ball. Three years ago, designer Luke Meier journeyed to Tanzania and the fruits of his trip are finally visible this season through nods to Masai culture worked into the range of menswear. The collection keeps its poignant approach to tailoring and still upholds a love for functional, modern fabrics, but things are certainly different for 2016. Meier unabashedly includes a choice of safari prints, simple yet colorful checkering, even a graphic rhino T-shirt bearing the Swahili truism: "The remedy for fire is fire."
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