Samsung is expected to debut its next smartphone in February, giving Apple's iPhone X some fierce competition earlier than anticipated. As Bloomberg reports, the South Korean company plans to introduce its new Galaxy S9 and Galaxy S9 Plus models as soon as late February, and release the devices as early as March, according to their anonymous sources.

The release schedule would be a month earlier than the current Galaxy S8 models, which were first revealed in March of this year. The new phones are said to be similar to the current Galaxy models, with certain upgrades such as better camera systems.

The rumored debut of the Galaxy S9 will be the company's first major smartphone introduction since September, when they released the Note 8.

Samsung dominated global smartphone shipments in the third quarter of this year, holding more than 22 percent of the market, according to data from IDC. Apple was second with 13 percent. According to multiple news reports, Strategy Analytics has forecast that Samsung’s global market share will fall to less than 20 percent in 2018.

In other tech news, Snapchat's new desktop app allows you to create your very own lenses. Read all about it right here.

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